Brighter Day is the story of Australian entrepreneurial spirit driven by a vision to think big when it comes to overcoming a shared societal challenge. Founder, Jane Elliott, is one of the many Australian women to be diagnosed with cancer in recent years and is currently undergoing specialist medical treatment to combat the disease. It was in receiving this frequent hospital care that Jane would intuitively manifest her, “lightbulb moment”! An innovative line of functional fashion that permits easy access to chest port treatment while still offering a casual sense of contemporary style. As Jane so eloquently puts it, “It’s designed for the person — not just the patient”.

RESPONSIBILITIES
Concept development
Illustrating support graphics
Photo retouching
Design and development of printed collateral
Liaising with printers
EDM and social media campaign design
T-shirt artwork design and development

Brighter Day, Monthly Email Newsletter.

Brighter Day, Instagram posts.

Brighter Day, Love You T-shirt print design.

Brighter Day, Fan pattern design.

Brighter Day, Packaging Tape design.

Brighter Day, Tissue Paper design.